Benefits to joining Brand New Forest

Businesses – why join the Brand New Forest Scheme?

  • It costs you nothing so why not try it?
  • 1000s of cardholders will receive details of your exclusive offer
  • Increased footfall of new customers visiting your business
  • FREE promotion of your business
  • You decide on your offer – this can be changed up to once a month
  • Access to App Loyalty Scheme & other developments
  • Reduced advertising rates in the New Forest Discover Guide & Official Map publications as well as Local Information Points

Offers Leaflet

  • 15k copies printed 4 times a year
  • Distributed via nearly 300 outlets
  • Free basic entry for all businesses
  • Enhanced ad for just £15
  • Opportunity for only BNF businesses to advertise at reasonable cost
  • Distributed and promoted at events throughout the year (ie New Forest Show)

Brand New Forest Card Sales

  • Card sales in 2015 rose by 200% on 2014
  • Cards being bought on-line are increasing
  • General awareness of the scheme has risen massively in the past year
  • Businesses bought their staff cards as a Christmas present for 2016

 New Forest Tour

  • Special exclusive promotion of BNF on the New Forest Tour (running 3 routes across the Forest Jun-Sep with 1000s of passengers)
  • Temporary Brand New Forest card for each passenger inside Tour Guide
  • Additional promotion of the scheme through New Forest Tour PR Conversion for passengers to buy permanent card after their trip

  • Partnership with, which offers the fairest booking terms
  • Members (hotels, guest houses etc) provide each guest with use of a Card
  • Accommodation providers encourage their guests to support BNF businesses
  • Visitors are more likely to spend money on eating out, activities etc whilst on holiday
  • Contribution is made to Love the Forest campaign

Website and Social Media

  • Offer is immediately placed on website with a link to business web address and business Social Media pages
  • Offer is immediately promoted via social media networks, Facebook, Twitter
  • Details of new offers are promoted via e-newsletters to our 7,500 subscribers
  • Heavily promoted on the New Forest Destination website and many visitors are choosing to purchase their card before they travel


Brand New Forest has developed strong partnerships with these organisations who continue to support and promote our work

  • New Forest Business Partnership
  • New Forest Tourism Association
  • New Forest National Park Authority
  • New Forest Transition
  • New Forest Visitor Information & Museum
  • Business & Community Groups

Join Brand New Forest